Smartphones: the key driver for physical retailers

“A European tech entrepreneur invited to intimate roundtable discussions with the likes of Facebook’s Mark Zuckerberg and Apple’s Tim Cook, says smartphones are the key drivers of getting customers into physical stores.

IRW caught up with Stefano Portu, CEO and co-founder of smart phone app ShopFully last week as the app firm closes in on one million downloads in Australia after its first year of launching.”